Anthony Tibaingana, PhD
+256 702 134978

Anthony Tibaingana, PhD


Department of Marketing and Management

Contact Information

Tel: 0702134978 | 0712884626

Email: |

Office Location: School of Business, Room 3.7B


Anthony is an ambitious person with a developed mature and responsible approach to any task he undertakes, or situation he is presented with. He is a marketer by education. Anthony won a SIDA research programme small grant research scholarship of Makerere-Sida bilateral programme 2015-2020. He was a run-up of the Production and Operations Management Society Doctoral Award for Emerging Economies 2017.

Anthony received honourable mention at the production and operations management society Doctoral student award in 2017. Anthony is a Researcher, Lecturer and was Head of Department of Marketing and Management Makerere University for more than six years. Anthony was Country Manager Global Business Lab 2014-2016.
He is an experienced researcher in conducting evaluation of social programmes and baseline surveys. He has done baseline surveys for UCRNN and Centenary Bank in Uganda.

He was a principal investigator on an exploratory study on the role of Business Incubation on Enterprise development in Africa a case of Uganda, Botswana and Namibia funded by Private Enterprise Development in Low Income Countries (PEDEL) in 2015. Anthony is involved in mentorship and coaching of business start-ups in Uganda and is a mentor on MasterCard scholars program. He has participated in various development projects including accelerating start-ups in Uganda.


  • PhD in Business Administration, University of Pretoria - Gordon Institute of Business Sciences, 2017
  • Master of Business Administration, Makerere University, 2007
  • Bachelor of Commerce, Makerere University, 2003

Research Interests

Anthony is passionate about marketing and enterprise development with specific interest in marketing research, consumer behaviour, services marketing, relationship marketing, Salesforce management, new product development, entrepreneurship, business development, organizational management and recently concentrating on refugee economic development.

Courses Taught

Marketing Research, Consumer Beheviour, Services Marketing, Salesforce Management, Principles of Management, Organisational Theory and Management, Effective policy Communication


  1. Burton, A., Nabulime, L., Newbery, R., Richter, P., Tibaingana, A., & Wilkinson, A. (2021). 3 Making a living through and for visual arts in East Africa. Developing Creative Economies in Africa: Spaces and Working Practices, 24-39.
  2. Osinde, C., Mayanja, J., & Tibaingana, A. Technology Service Quality and Customer Satisfaction in the Uganda’s Banking Sector. technology, 1, 4.
  3. Tibaingana, A. (2020). Anecdotal Evidence of the Role of Incubation in the Growth of Business Start-Ups in Uganda. International Business Research, 13(1), 64-78.
  4. Mayanja, J., & Tibaingana, A. (2020). Customer Relationship Management Perception among Students of Higher Institutions in Uganda. Lwati: A Journal of Contemporary Research, 17(2), 86-106.
  5. Anthony, T., Makombe, G., & Kele, T. (2019). An Analysis of the Characteristics of Maize Storage Types Used by Smallholder Producers in Developing Countries: A Case of Uganda. American Journal of Industrial and Business Management, 9(6), 1524-1555.
  6. Tibaingana, A. (2019). Application of the elements of marketing mix by business start-ups during incubation: A case of Makerere University in Uganda. African Journal of Business Management. Vol. 13(2), pp. 48-57, 28 January, 2019
  7. Tibaingana, A., Kele, T., & Makombe, G. (2018). Storage practices and their bearing on smallholder farmers: Postharvest analysis in Uganda. South African Journal of Agricultural Extension, 46(2), 45-56.
  8. Mayanja, J., Tibaingana, A., & Birevu, P. M. (2019). Promoting Student Support in Open and Distance Learning using Information and Communication Technologies. Journal of learning for Development, 6(2), 177-186.
  9. Buyinza, F., Tibaingana, A., & Mutenyo, J. (2018). Factors affecting access to formal credit by micro and small enterprises in Uganda (No. 83). Athens Journal of Business & Economics – Volume 4, Issue 4 – Pages 405-424.
  10. Abankwah. R., Ganamotse, G., Samuelsson, M., Thuso, M. and A. Tibaingana. 2017, The emerging properties of business accelerators: the case of Botswana, Namibia and Uganda Global Business Labs. Journal of entrepreneurship and innovation in emerging economies. Volume 3, Issue 1, January
  11. Tibaingana, A. (2014). Do Organisational Managers Understand Psychological Contract?  Merit Research Journal of Education and Review (ISSN: 2350- 2282) Vol. 2(8) pp. 132-134, August, 2014 online Copyright © 2014 Merit Research Journals
  12. Tibaingana, A. (2014). Why Effective Leadership is Paramount in Organizations. Journal of Educational Policy and Entrepreneurial Research (JEPER) Vol.1, N0.1, September 2014. Pp. 15-21
  13. Kajumbula, R. I. C. H. A. R. D., & Tibaingana, A. N. T. H. O. N. Y. (2006). Incorporating Relationship Marketing as a Learner Support Measure in the Quality Assurance Policy for Distance Learning at Makerere University, Uganda.
  14. Tibaingana, A. (2015). The work of my hands. Author’s Parlour. Available at amazon kindle